Udaari (title from ; lit: To fly) was an Urdu and Punjabi language social Pakistani television series that was created and co-produced by Momina Duraid with Kashf Foundation for Hum TV. It focused on the social and economic marginalisation of citizens in Pakistani rural society alongside highlighting deeply rooted issues such as child sexual abuse, sexism and gender discrimination within these areas. It was aired from 10 April 2016 to 4 September 2016. The show is written by Farhat Ishtiaq and directed by Mohammed Ehteshamuddin. The plot of Udaari centres on the families of two Punjabi villagers Sheedan and Sajida, with Sheedan holding criticism being a local musician, being labelled as a Marasi whereas Sajida struggles for her daughter after her husband's death. It later focuses on their daughter's struggle where Meera (Sheedan's daughter) struggles to become a music sensation despite being labelled as a Doomni's daughter, and Zebo's (Sajida's daughter's) struggle against her step-father Imtiaz, who after her mother's second marriage, raped her when she was only nine years old.
It is the story of two different worlds, the urban and the rural as well as highlighting prevalent issues in modern society. The series depicts the lives of two neighbouring families in a village, and the struggle of a group of four friends living in the city, trying to pursue a music career. In the village, it focuses on two close neighbours, Rashida (Bushra Ansari) and Sajida (Samiya Mumtaz). Rashida (nicknamed as Sheedaan) along with her husband Maajid (Rehan Sheikh), daughter Meera (Urwa Hocane) and son Ejaz are local musicians who earn through singing and entertaining people at weddings, because of which they are discriminated and criticised in the society, being termed as Marasi. Whereas Sajida, Parvez's widow, works as a maid in a distant house. She runs the household, cares for herself and her 10-year-old daughter, named Zebo. Simultaneously, in urban city Lahore, resides a group of four students, Maleeha, Haris, Arsh and Farwa who want to pursue a music carrier. Meera is in a complicated relationship with Illyas who happens to be Sajida's nephew. He always warned her to stop singing or he will break his relationship. Imtiaz (Ahsan Khan), Parvez's best friend, proposed Sajida for marriage who first showed reluctance but later married him for Zebo's sake. On their wedding, Majid passes away which makes Imtiaz closer to Sheedaan's family resulting in his negative sexual desires for Meera. One day, when Sajida and Zebo are not home, Imtiaz attempts to sexually abuse Meera, but she escapes from there, resulting causes a dispute between Sajida and Sheedaan where Sajida claim's Meera's intentions wrong, refuses to believe her and supports Imtiaz. After this Sheedan's breaks off all her relations with Sajida and Illyas breaks off his relationship with Meera. On the other hand, Farwa is forced by her parents to bid adieu to her music career. Milli and her mother Muneera (who runs an NGO) visit the village for a wedding where she sees Meera tearfully singing and records her music. The band then visit Meera's house and take her on as a replacement singer for Farwa. After immense arguments and disputes, Arsh and Meera grow close to each other. The band successfully wins the music competition, leaving the village shocked seeing Meera on Television. complications begin when Imtiaz's sexual desires arise for Zebo. One rainy afternoon while Sajida is at work, Imtiaz finds lures Zebo into one room and rapes her, she is threatened to keep silent. Back in Lahore, Meera gains fame and recognition all over the country, she earns enough money to purchase a house and settles in Lahore with her family.