13 Beloved (; ; or 13 Game Sayong, also 13: Game of Death) is a 2006 Thai horror comedy film written and directed by Chukiat Sakveerakul and starring Krissada Sukosol Clapp. The story, about a man who is led through progressively challenging, degrading, and dangerous stunts by mysterious callers from an underground reality game show, is adapted from the 13th Quiz Show episode in the My Mania comic-book series by Eakasit Thairaat. It was the second feature-length film for Chukiat, who previously directed the horror film Pisaj.

Plot

A Boy Scout is standing at the crosswalk of a busy intersection in Bangkok and sees an elderly woman carrying some bags, struggling to make her way across the street. The woman drops some of her belongings, and as the lights are about to change, the boy runs out to assist the woman. In the confusion, he drops his mobile phone, and leaves it in the street while he helps the woman to safety. Just as the light changes and traffic starts to rush forward, the boy runs out to retrieve his phone, where he is hit by a bus and killed.